Offshoring the Audience: If France makes movies for the French, and America makes movies for the world, who's left to make movies for America? Quote: "Here, alas, is the virus laying waste to modern Hollywood movies. What do, say, the Batman and Matrix pictures have in common, besides banality? Just for openers, insipid, infrequent dialogue. Why take the trouble to bang out good lines—supposing one can—if they’ll only be mistranslated for their real target markets, abroad? Both these movies could have been silents if they weren’t so loud. They’re overbearing, carelessly told, and gang-written into incomprehensibility. Small wonder they were tepidly welcomed in the United States. Americans at the movies are guilty of the same mistake in the early twenty-first century that grown-ups made at the movies in the 1980s: supposing that the pictures are made for them." Link
monochrom is an art-technology-philosophy group having its seat in Vienna and Zeta Draconis. monochrom is an unpeculiar mixture of proto-aesthetic fringe work, pop attitude, subcultural science, context hacking and political activism. Our mission is conducted everywhere, but first and foremost in culture-archeological digs into the seats (and pockets) of ideology and entertainment. monochrom has existed in this (and almost every other) form since 1993. [more]