The Da Vinci pitch: How do you create anticipation for a movie when 50 million readers already know the plot? Jill Stark lays bare the dark arts of marketing that have kept The Da Vinci Code brand in the news. Link
monochrom is an art-technology-philosophy group having its seat in Vienna and Zeta Draconis. monochrom is an unpeculiar mixture of proto-aesthetic fringe work, pop attitude, subcultural science, context hacking and political activism. Our mission is conducted everywhere, but first and foremost in culture-archeological digs into the seats (and pockets) of ideology and entertainment. monochrom has existed in this (and almost every other) form since 1993. [more]
