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Polytheism News: The Gods On the Structure

monochrom's International Year of Polytheism supports this news story:

A former employee of a Tennessee insurance company is objecting to a "ceremony" held at the construction site of a new building because it called on "the gods on the structure" for "good fortune and fertility."

The report on the ceremony came in an e-mail from Blue Cross Blue Shield of Tennessee, which is constructing a new nearly $300 million office building at Chattanooga.

A spokeswoman for the company told WND the report comes apparently from an employee dispatched by the company to celebrate the "topping" ceremony of the building, with the report then transmitted to the insurance company's e-mail list.

"Upon arriving at the construction site we were greeted by the workers preparing to lift this tree with the crane. Why were they lifting the tree to the top of building one? Well according to the Scandinavian tradition from long ago, after the final foundation is complete you are to raise a tree to the top of a building to bless it. It was to 'bless' the house with fertility. But people still use the tradition to bless the structure with good fortune. It is a request for a blessing from the gods on the structure to provide good fortune and fertility," the company's e-mail said.

More info

posted by johannes, Wednesday, June 04, 2008

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monochrom is an art-technology-philosophy group having its seat in Vienna and Zeta Draconis. monochrom is an unpeculiar mixture of proto-aesthetic fringe work, pop attitude, subcultural science, context hacking and political activism. Our mission is conducted everywhere, but first and foremost in culture-archeological digs into the seats (and pockets) of ideology and entertainment. monochrom has existed in this (and almost every other) form since 1993.
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