Addison defined the pun as a "conceit arising from the use of two words that agree in the sound, but differ in the sense." "Energizer Bunny Arrested! Charged with Battery." No laugh? Q.E.D.
Puns are the feeblest species of humor because they are ephemeral: whatever comic force they possess never outlasts the split second it takes to resolve the semantic confusion. Most resemble mathematical formulas: clever, perhaps, but hardly occasion for knee-slapping. The worst smack of tawdriness, even indecency, which is why puns, like off-color jokes, are often followed by apologies. Odds are that a restaurant with a punning name — Snacks Fifth Avenue, General Custard's Last Stand — hasn't acquired its first Michelin star.
monochrom is an art-technology-philosophy group having its seat in Vienna and Zeta Draconis. monochrom is an unpeculiar mixture of proto-aesthetic fringe work, pop attitude, subcultural science, context hacking and political activism. Our mission is conducted everywhere, but first and foremost in culture-archeological digs into the seats (and pockets) of ideology and entertainment. monochrom has existed in this (and almost every other) form since 1993. [more]
